Stitch Pouch
The Stitch Pouch is a small bag inspired by Swiss St. Gallen embroidery. By combining On’s ripstop fabric with traditional embroidery techniques, the design offers a modern interpretation of a classic textile craft. The pouch is sized to hold everyday belongings, while the ripstop fabric provides durability and lightness, ensuring practical functionality. The contrasting colored embroidery adds a distinctive visual detail, enhancing both its aesthetic and tactile character.
Chelsea Jihong Park
Chelsea Jihong Park is an industrial designer based in Seoul, Korea. She holds a master’s degree in Product Design from ECAL in Lausanne, Switzerland, and a Bachelor of Science in Industrial Design from ArtCenter College of Design in the United States. Based on her international experience in Los Angeles, Stockholm, Tokyo, and Lausanne, she founded HOOA in Seoul in 2017, where she directs space, furniture, product design, and exhibitions. She is also an adjunct professor at Konkuk University in Seoul.
