Anne Bachmann’s design career began with an apprenticeship as a radiology nurse at Zurich University Hospital, where making the invisible visible became a lasting fascination. X-ray images soon became an important source of inspiration for her private art and design projects, eventually growing more relevant than their medical purpose. She later trained as an art teacher and taught art, drawing, and handicrafts for several years. During her Industrial Design studies at ZHdK, she acquired the techniques needed to make the invisible tangible. Since 2009, she has committed herself to FREITAG lab. ag and its purpose, “Intelligent Design for a Circular Future,” working as a holistic designer, design strategist, creative director, and member of Brand Guidance. She lives with her family in Zurich.
